Best Time of Day to Post to Social Media

We’ve touched on Social Media Marketing in previous blog posts on marketing. There is no doubt that your online business reputation could benefit by incorporating social media to boost your business brand. Knowing how to use social media efficiently so that you get the most optimal results for the best time of day spent is […]

New Marketing Methods Your Business Must Know

social media influencers

If You Target Millennials – You Must Know About Social Media Influencer Marketing Social Media Influencer Marketing has taken the internet by storm. More and more people are going to social media than ever before – especially Millennials. There are “followers” and people who are “followed” i.e. “Influencers”. Social Media Influencer Marketing is the practice […]

Best Advertising Channel 2018

In the last five years, ReviewInc conducted several studies of over 15,000 U.S. Consumers asking what they seek out most before selecting a business, service or product. Now, with five years of data, the answer is clear: Review Sites are the most critical to the purchase decision and by far the best advertising channel. The study asked consumers to provide only […]

How to Use QR Codes to Improve Your Online Reputation

Sometimes, the best inventions to improve your online reputation come in the form of tiny little squares. After a long hiatus, and with some hiding in our favorite mobile apps, QR codes are back and in a big way. Here’s why: QR Codes are about to go through a major rebirth thanks to Apple. Recently, […]

Confessions of a Review Site Owner – Part II

Conspiracy theories, accusations and creating a sustainable business Read Part I Here Have you ever been offered cash for manipulating the reviews? Surprisingly, to date, no brand has ever directly offered us payment for removing negative reviews, or posting positive ones.  On three occasions, we have had companies insinuate that they would be more likely […]

Rewarding Your Server for Good Service

Last week, one of our very own staff members here at ReviewInc noticed a couple of very interesting things during a restaurant visit. One, the restaurant was utilizing old iPhones as part of their server payment books. Two, she noticed that at the bottom of her receipt, there was a little note asking customers to […]

You’ve Just Been Yelped

You all are probably very familiar with the popular review site Yelp by now. The concept is fairly simple: you visit a business and you write a review about your experience. You can also add “tips” and photos if you’d like. But this experience is typically experienced only by the consumer, not the business owner. […]

Taxi Driver Leaves Scathing Reviews of His Own Passengers

We are all very familiar with the online review process. You visit a business. You either receive great or terrible customer service. Depending on how passionate you are about the level of customer service you received (or conversely, did not receive), you then perhaps choose to write an online review to share your experience with […]

In Response to “What Marketers Misunderstand…”

The Article “What Marketers Misunderstand About Online Reviews” by Itamar Simonson and Emanuel Rosen on Harvard Business Review’s website touched on several good points, in which we wanted to elaborate on here. In this article, they make the point that many marketers are not marketing with social media in mind. Instead, they are marketing in […]