Since its inception, ReviewInc has teamed with multiple prestigious Universities to study the importance of online reviews. ReviewInc also conducts its own independent studies. These ReviewInc studies are freely available to quote, as long as ReviewInc (and when applicable the University) is cited as the source.
The study conducted with Woodbury University demonstrates the impact of reviews on revenue. 83% indicated revenue increases with a one star improvement.
(Contact us to sponsor or co-sponsor studies or surveys)
Harvard Business School conducted a study 2011 demonstrating that a single star improvement would increase revenue by 5% to 9%.
(ReviewInc is not associated with Harvard Business School)