How to Deal with Google’s Latest Changes to Rich Snippets and Your Reviews
Most businesses see Google as useful for driving relevant traffic to their website. Google announced a few weeks ago via their Webmaster Central blog that they will no longer be including star ratings in search results for local businesses or organizations in an effort to demote “self-serving” reviews as rich snippets. While this may be […]
How to Manage Your Reputation and Stay HIPAA Compliant
For the healthcare industry, a better online reputation can get more patients in the door can even help to avoid malpractice. Here are some best practices that all healthcare professionals should know about managing their online reputation and remaining fully HIPAA Compliant. A doctor in a competitive field could lose patients if they have bad […]
Build the Perfect Team
In the 90s, the Chicago Bulls were the epitome of a perfect team. Having the perfect team showed not only skill, but endurance, loyalty and trust. It was no surprise that – none other than the Zen guru himself, Phil Jackson had a very unconventional approach to coaching his team. He established trust first, and […]
Tips to Help your Leaders and Managers
Continuing the theme of Leadership, this week’s post will discuss the difference between leaders and managers. As a small business owner, having a great team of leaders and managers will boost your business and give you a competitive edge – not to mention, it will allow you to be a better boss. ReviewInc’s COO, Henri […]
New Consumers Survey Results Are Shocking (2019)
Over the past seven years, ReviewInc conducted strategic yearly studies of U.S. Consumers asking them what they sought out most before selecting a business, service or product. With over 20,000 respondents in total: Review Sites are still the most critical to the purchase decision. In fact, between 2013 and 2019, a huge leap of 10% proved that […]
Best Ways to Engage Your Customers For Maximum Response
Most business owners know about online reviews and the importance of getting them, but usually overlook the fact that there are over 600 review sites out there. While spending a budget on attaining new customers, very few owners know how to utilize their online reputation, which includes online reviews. Online reviews are free advertising for […]
Superbowl LIII: Marketing at its Finest
Biggest Game of the Season As Superbowl LIII approaches this weekend, the tension is building between both teams. East vs. West. Patriots vs. Rams. Who will win? Or do you even care? There are those folks that watch the Superbowl for the sport itself and there are those that watch solely for the ads. Either […]
Start the New Year Right
For those of you that celebrated the Christmas holidays, you are probably feeling a sense of relief, especially if you have children. The countdown to close out 2018 and ring in 2019 is underway. With less than a week away to 2019, most business owners might be feeling the pressure to spend those marketing budget […]
What NOT To Do On Social Media
For those businesses that are hip to using social media as a major marketing tool, chances are, over time, you have found what works and what doesn’t. Social Media Marketing is not a new topic anymore and business have found a way to optimize their presence. This blog isn’t about what you are doing right, […]
Holiday Marketing Tips To Get More Reviews
The holiday season is upon us and as consumers we tend to see many businesses harness the momentum that comes with the season of giving. Business owners should look for opportunities that will drive sales and bring customers in the door – ultimately gaining more online reviews. Here are some marketing tips to maximize on […]
