6 Tips for Generating Referrals

6 Tips for Generating Referrals with your Online Reputation  How to Identify Spammers The internet is a vast place, and it can be difficult to keep track of all the different types of people out there. It is essential to know who your friends are and also who your enemies are. With the help of […]

Handling Negative Feedback on Facebook – 4 Steps

4 Steps for Handling Negative Feedback on Facebook Negative feedback is a part of the business, and it’s essential to know how to handle it. It’s not always easy, but it can be done with patience and understanding.  Handling Negative feedback on Facebook is a growing problem for many companies. It’s an issue that can […]

4 Steps – Reputation Management Strategy

The Four Steps to a Comprehensive Reputation Management Strategy The importance of reputation management strategy in the online world can’t be understated. It is the building block of a company’s online brand. And it’s what separates the good from the bad. In today’s world, if you have a bad reputation, you have no chance of […]

Brand vs. Reputation

We know our online presence is essential for business. Yet, many people confuse the two terms: reputation and brand. Reputation measures how well the public has regarded someone or something. A brand is an image associated with a product, person, or organization. Those seem similar but are different. However, they similarly impact a business’s online […]

How Google Review Policy Can Affect Local Businesses

A negative Google review can have a significant impact on a business. It can lead to reduced sales and perhaps even closure of the business. The reputation of the company is at stake because new customers will judge them based on the reviews they read. However, what if the negative Google reviews and backlash come […]

A Checklist for Choosing a Reputation Management Platform

It’s a new year when business owners look to make an annual plan. It’s time to make changes and implement new strategies. Make 2022 the year for your business to grow! One of the best ways to take charge of your business is by focusing on your online reputation. Online reputation management platforms or software can save […]

A Quick Guide to Google Reviews

We all know how essential Google is for rankings. Google reviews are often seen as more credible and have higher authority because of Google’s reputation as a company and search engine tool.  It’s essential to recognize the power of positive Google reviews and take steps to manage them. Otherwise, you could compromise your entire business […]

What Is Your Negative Reputation Costing Your Business?

Online reputation has become important in the past decade. With the rise in social media and the ability to network online, more people are sharing feedback online. It’s now become a necessity to protect your business’ online presence. When we think of “online reputation,” more often than not, we think of reviews. There are several […]

Four SMS Review Request Templates To Grow Business Star Ratings

You might be considering integrating SMS (text message marketing) into your business.  For most people, it’s a new way of marketing we haven’t experienced before. However, research proves SMS marketing to be highly effective and high rate of response. In fact, “SMS open rates can reach as high as 98%” (ManyChat). So, we know that […]

When Is it Time for Review Management Software?

Maybe you’ve been on the fence about review management software. You’ve considered it but don’t like the idea of investing in reviews. Lots of busy business owners think it’s an unnecessary waste of money. However, that’s how it should be viewed: as an investment. How do you know your business needs review management software? There […]