New Consumers Survey Results Are Shocking (2019)
Over the past seven years, ReviewInc conducted strategic yearly studies of U.S. Consumers asking them what they sought out most before selecting a business, service or product. With over 20,000 respondents in total: Review Sites are still the most critical to the purchase decision. In fact, between 2013 and 2019, a huge leap of 10% proved that […]
Healthcare Platforms-Advice For Choosing a Doctor
Health is something we can all relate to. We exercise, try to get at least 7 hours of sleep and attempt to eat well – all in the name of health. Some people take their health into their own hands by becoming a drill sergeant, but for the rest of us, we put managing our […]
Why Customer Feedback is So Critical
It’s no secret that Facebook’s user base is growing with over 1.5 Billion Monthly users. It’s also no secret that Facebook’s Daily Active Users (DAUs), representing 66% of their monthly active users has been growing steadily. But there is a much bigger story here that Facebook isn’t telling you about why customer feedback is important. […]
When Do Customers Write Reviews?
Recent ReviewInc studies have shown how critical feedback and reviews are to a business’s revenue and growth. Useful feedback and reviews are critically valuable, however, gathering reviews presents challenges. A new study shows just how difficult it can be to obtain feedback and reviews, as well as the best way to get them. This year, 2,002 U.S. Consumers (53.9% Male […]
Confessions of a Review Site Owner – Part II
Conspiracy theories, accusations and creating a sustainable business Read Part I Here Have you ever been offered cash for manipulating the reviews? Surprisingly, to date, no brand has ever directly offered us payment for removing negative reviews, or posting positive ones. On three occasions, we have had companies insinuate that they would be more likely […]
SURVEY: Why DON’T People Write Reviews?
In a survey comprised of 1,160 customers, 59.6% male, and 40.4% female, it was found that what inhibited people from posting an online review was: When sorted by age groups, the findings got more interesting. Below, you can see that people aged 55-64 reported ‘Unwanted Attention’ as the main deterrent for writing an online review, […]
Website is Not Most Effective Form of Advertising
Reviews are the most effective form of advertising. In a ReviewInc survey conducted in late November of 2014, with 2,042 respondents comprised of 63% males and 37% females, it was shown that 36.4% most preferred to consult reviews on Google+, Yahoo, Yelp, etc. before making a business service purchase decision. In the same survey conducted […]
86% of Consumers Prefer Provider With Better Reviews
A recent survey comprised of 1,239 random adults in the United States was conducted to determine the influence of online reviews in the selection process of residential services, and here’s what was found: – A heaping 86% stated they were willing to pay more for a service provider that had higher ratings and reviews. – […]
JD Powers Automotive Survey Asks About Reviews
Have you heard of the research company JD Powers? As we all know, online reviews are quite important. But it looks like a prominent marketing research firm is taking notice. Have you recently bought or leased a new car? You probably received dozens of questionnaires about the dealer, the car, or the service department. In […]
Woodbury University Business Owners Study
Attention Business Owners: We recently partnered with Woodbury University to conduct a study on online reviews and how they are viewed by both business owners and consumers. Click below to view the results: Woodbury University Business Research Study Results Key Takeaways: – Out of 261 participants, 74.3% of respondents monitor customer satisfaction in some form. […]
