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Color increases brand recognition by 80% quote bubble over colorful staircases leading nowhere

Color Increases Brand Recognition by 80% – What’s the Truth?

August 14, 2024

The Mythical Color Increases Brand Recognition Statistic In the world of marketing, few things are as enticing as a statistic that seems to perfectly encapsulate

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People checking phones showing industry specific review icons, including dentist, restaurant, medical, legal, home, and auto, representing different fields.

Your Industry’s Best Review Sites

July 10, 2024

Getting Reviews In The Right Places Trust is the single most important tool a business can use to thrive. When a business builds a positive

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Cell phone showing text message icons

Text Marketing: Best Practices in 2024

March 6, 2024

In the age of smartphones and messaging apps, text messaging remains a dominant form of communication among consumers. More and more businesses have recognized this

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Marketing Strategy: 4 Perks of Using Testimonial Videos

February 25, 2024

Should you incorporate positive customer reviews and testimonial videos into your marketing strategy? Videos that highlight real customer stories enhance credibility, build trust, and can

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Getting insurance online

How to Improve Customer Experience in Insurance Industries

February 7, 2024

In an industry as competitive as insurance, delivering a stellar customer experience can be the key differentiator that sets a company apart. Insurance carriers are

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Customer looking at reviews for a restaurant named Tio Manolo

How to Increase Your Restaurant Reviews Online

January 16, 2024

More and more diners are using online restaurant reviews to make decisions about which eatery they choose. Increasing your restaurant reviews online can help grow

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Auto dealership showing overall star ratings on various auto-specific review sites

Must-Have Auto Industry Review Sites

January 11, 2024

Why Do Auto Dealers and Car Service Shops Need Reviews? The automotive industry is highly competitive, and trust is crucial to a customer’s decision-making process.

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Return on investment of online review management

Strategies to Calculate the ROI of Online Review Management

November 30, 2023

Is online review management worth the investment? While it might seem obvious that there is value in managing your online reputation, how do you accurately

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Customer leaving a review for a meal at a restaurant

The Impact of Online Reviews on Restaurants

November 22, 2023

Online reviews have rapidly become an important part of restaurant management. Dining is an experience, and it is evaluated constantly by guests who are providing

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Small business owner checking her online reviews

Strategies to Repair Your Online Reputation

November 15, 2023

As soon as you establish a digital presence, your online reputation begins to evolve. Business owners might find that a single bad review is tanking

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