Marketing Archives - Page 4 of 4

Online Reviews Studies / Surveys Uncategorized

Does Bad Weather = Bad Reviews?

When it rains, it pours. Literally. It has been a pretty safe assumption that bad weather puts people in bad moods. But with new research from Georgia Tech and Yahoo! Labs, apparently it is reflected in online reviews for restaurants as well. “People love to…

neil@smokestudios.co.zaDecember 4, 2014

Uncategorized

Reputation Management: Is it Easier to Recover Your Reputation or to Maintain It?

Reputation management, at its very core, is the mitigation of what people are saying about you and how you are being perceived by the general public. So what happens when you are unable to keep this under control? As we all know, word can spread…

neil@smokestudios.co.zaNovember 26, 2014

Online Reviews Press Release

Consumers Now Able to Post Online Reviews to Better Business Bureau

There are plethora of different review sites to choose from when searching for online reviews of businesses, but what many don't realize is that you can't actually leave reviews on all of them. Many review sites often pull from other review sites (such as Bing…

neil@smokestudios.co.zaOctober 31, 2014

Videos

ReviewInc – Reputation Marketing

ReviewInc helps you determine how you can make reputation marketing work for you.

neil@smokestudios.co.zaOctober 23, 2014

Online Reviews

Promoting Your Business Through Advertising and Online Reviews

Awareness and selection are the two main categories of advertising. Which are you implementing? * Awareness includes things like banner ads, TV ads, and radio ads. * Selection includes word of mouth, online search, and online reviews. Building awareness has largely become one of the…

neil@smokestudios.co.zaOctober 9, 2014

Online Reviews

Response to “What Marketers Misunderstand About Online Reviews”

The Article "What Marketers Misunderstand About Online Reviews" by Itamar Simonson and Emanuel Rosen on Harvard Business Review's website touched on several good points, in which we wanted to elaborate on here. In this article, they make the point that many marketers are not marketing…

neil@smokestudios.co.zaApril 17, 2014

Uncategorized

Reviews – The Best Form of Marketing

neil@smokestudios.co.zaOctober 23, 2013

Marketing Archives - Page 4 of 4 - ReviewInc

Promoting Your Business Through Advertising and Online Reviews

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