Just like you have a credit score based on your financial credibility, your business has a Reputation Score. This reputation score is a measure of how well customers trust your brand online on a scale, which is primarily based on your online listings and reviews.
What are some ways I can improve my reputation score?
- Along with organizing your listings, you need to be aware of all reviews online so that you know what people are saying about your business so you can increase your reputation score.
- You can start by using a search engine like Google and looking through the search results and search rankings for negative and positive reviews.
- If your business has a negative review, you should respond politely publicly so that you can show that your business values customer satisfaction.
- Alternatively, you can also respond to negative reviews privately to resolve the issue and ask to review your business again once they are satisfied.
- You will proactively encourage happy customers to write positive reviews, and then share them on your business’s social media and website, which increases your reputation score, especially on Google.
- Review management software makes all of the above easy.
Business Insights and Listing Alerts
ReviewInc lists all your business listings together so that you can view and update them all easily and quickly as part of public records.
The software features tons of data on your business reviews–how many reviews you’ve received each month, star average, review count, and your reputation score.
Multiple Response Pages
The software is integrated with Facebook and Google so you can reply to reviews directly from your dashboard with easy-to-use click-through links. This eliminates the need to memorize multiple logins and passwords.
Private Feedback Response Management
Customers are directed to provide private feedback so that you can address their concerns directly. When they leave positive feedback, you can easily display it on your business’s website as a testimonial.
Collecting New Reviews and Automated Review Requests
Businesses can create customizable email or text campaigns to send to contacts that ask how their experience was and provide a link to leave a review.
Identifies words that customers are using the most in reviews which can provide ideas for new marketing campaigns or areas of improvement.
What is Holding You Back?
- Why do reviews matter? What makes them important? 90% of customers say their buying decisions are influenced by online reviews and 80% of customers say they will try a business that has 4 stars or more.
- According to the Search Engine Journal, when a site goes from having zero reviews to having 30, it can result in a 25 percent increase in orders. 100 reviews can result in a 37 percent increase.
- In one study involving 30,000 sites, investing in reviews increased organic traffic from 5500 to 8000 in nine months.
You have your score with the detailed report in hand, you know where your business stands, and you even have data on your competitors so you can see areas within your business that need improvement!