Low-Tech Customer Feedback

We recently got a grin from a sign displayed at a local Albertsons asking patrons to give their feedback.  It looked very low-tech; almost like an elementary school science fair poster.  Perhaps that was intentional, but hey, it did get our attention.  However, they did get one thing right; feedback from customers is invaluable. Both small and large […]

Umami Burger – Turning Collecting Feedback Social

A popular burger chain, Umami Burger, has taken collecting feedback and turned it into a social activity.  After your meal, you are given a token like the one pictured here. Then, you are instructed to insert the token into a jar by the entrance of the restaurant to describe your dining experience. Your choices are: “I’ve […]